Calendar of Events

Thu 11.05.2009

SMPS-NY's MARKETING IN A RECESSION: Lessons Learned and the Impact on the Future of the A/E/C Industry

THE Marketing Event of 2009!

When: 12:00 PM - 5:00 PM THURSDAY, NOVEMBER 5

Where: At The Center
  

MARKETING IN A RECESSION:
Lessons Learned and the Impact on the Future of the A/E/C Industry

Register now for this premier industry event as we focus on marketing as the economy - and our industry - rebuilds from the recession. This conference will bring together Principals and Marketing and Business Development professionals of all levels from within the A/E/C community to examine the Recession's impact on our industry over the last year and discuss new paradigms for the future.

"It's a chance for people who are trying to build business in their A/E/C firms to come together, share stories, exchange ideas, network with potential collaborators, and learn best practices from practitioners and experts" according to SMPS NY's Immediate Past President and Founder of THE Marketing Event, Lauren Hlavenka, Director of Marketing, Handel Architects.

This year, the SMPS-NY Area Chapter joined forces with its colleagues from the AIA New York Marketing & Public Relations Committee in sponsoring the 2009 event at the Center for Architecture. "The SMPS-AIA collaboration draws on SMPS' broad constituency, which spans many sectors of the A/E/C industry, and the architects that comprise the AIA's primary constituency. This is a unique opportunity for both organizations to share resources and knowledge," according to the Co-Chair of the AIA New York Marketing and Public Relations Committee, Gretchen Bank, Associate AIA, Senior Director, Marketing & Business Development, Selldorf Architects.

Who should attend?
This conference is for design and building industry leaders committed to excellence in the marketing, business development, and communications efforts of their firms.

 

Schedule
Networking and Registration:
12:00 - 12:30 PM
Program Sessions:
12:30 - 5:30 PM
Networking Happy Hour:
5:30-6:30 PM

 

 

Keynote Speakers:
Mike Reilly of Reilly Communications
Connie Mugno of Mugno Consulting

Speakers:
James Cooke, Chairman, James Cooke Consultants
Clifford Selbert, Partner, Selbert Perkins Design Collaborative
David Koren, CPSM, Assoc. AIA, Director of Marketing, Associate Principal, Perkins Eastman
Nancy Ruddy, Principal, Cetra/Ruddy Inc.
Yeng Wu, Principal, ZGF Architects LLP
Gary H. Pomerantz, PE, LEED AP, Executive Vice President, WSP Flack+Kurtz
Stephen DeSimone, PE, LEED AP, President/Chief Executive, DeSimone Consulting Engineers
Peter Marchetto, President, Construction Operations, Tishman Construction Corporation
Eric McGovern, President & CEO, Pavarini McGovern


Organized by: SMPS-NY in collaboration with AIA NY Marketing & PR Committee

Sponsored by: Handel Architects LLP, Service Point



SMPS / AIA Member...$150
Non-Member..............$200

REGISTER NOW

 

Event website here.

 

QUESTIONS?
Contact Deborah Raw, Director of Professional Development, at draw@tctcost.com

CFA

The Center for Architecture
536 LaGuardia Place
NY, NY 10012
(212) 683-0023
info@aiany.org

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Sat: 11am to 5pm

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